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Marketing!
Auto Value/Bumper to Bumper parts stores marketing awareness and marketing effectiveness doesn't happen by chance, it happens by choice -- and it's the choice of Auto-Wares, through our Auto Value or Bumper to Bumper program, to provide the most effective marketing plans from the jobber to the end user. We realize that the independent jobber needs a strong distributor affiliation. Auto-Wares has extensive experience in multi-level marketing efforts to share and benefit our customers. |
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The Auto Value/Bumper to Bumper program is customized to each of our customer's needs. We currently have:
- 337+ Auto Value/Bumper to Bumper Parts Stores
- 640+ Auto Value/Bumper to Bumper Certified Service Centers
Store & Service Center Locators» |
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Just some of the ways AWI and Alliance Marketing Help you promote your business |
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- Media: Radio, TV & Outdoor Advertising
- Print Advertising: Wholesale and Retail flyer programs, Point of Purchase materials, In-store advertising
- Motorsports Sponsorships including Michigan International Speedway and Evernham Motorsports' NASCAR teams
- Incentive Programs for you and your employees
- Locator Services that help send businsess your way!
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- Identification: Signage, merchandise and apparel that lets everyone know there is national support behind your business
- Warranties: nationwide product and service warranties
- Training: membership to the "Alliance University" online training, a yearly marketing conference, our Auto Value and Bumper to Bumper Tech Expos
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