The concept stores are the testing ground for all of the new ideas and thought we have on what it takes to compete in todays retail market. The buildings are bright, spacious, and welcoming to all types of customers.
The building design allows for a mix of retail traffic and delivery business to dealer customers. Signage and corporate imagery are used heavily around the store to inform customers and add color to the environment.
Wide aisles and a good product mix help customers move easily through the aisle to find what they need. The mezzanine structure behind the counter holds a commanding presence while also serving to display the large inventory available.